New WKO study

Halloween brings sweet treats to Styrian retailers

Before Advent and Christmas, the imported Halloween festival also fills the tills of retailers. According to a new study by the Styrian Chamber of Commerce, which is available to the "Krone" newspaper, young and old spend an average of 30 euros on spooky products and sweets, with a turnover of 80 million euros.

Sour spider legs, red blood syrup, bloody chocolate eyes: Halloween brings more and more sweets to the Styrian economy. The spooky parties one day before All Saints' Day provide a strong boost to the retail sector with the sale of decorative items, disguises, sweets and pumpkins. The Styrian Chamber of Commerce took a closer look before the import festival and conducted a representative survey via the KMU-Forschung-Austria institute.