Negotiations underway
Red Bull wants to buy Italian club and stadium
Red Bull is considering entering the Italian Serie A soccer league and is in talks with Torino, the club owned by Valentino Lazaro. As the Turin daily newspaper "La Stampa" reports, Red Bull's co-owner Mark Mateschitz is negotiating with Torino's boss, media entrepreneur Urbano Cairo.
Three meetings have already taken place, according to the paper. Red Bull signed a one-year sponsorship deal with Torino in September.
Up to that point, the Salzburg-based group had not yet sponsored an Italian club. Red Bull is now considering acquiring Torino. The takeover would also involve a plan to acquire the Stadio Olimpico in Turin, which the municipality of Turin could soon privatize. Red Bull did not want to comment on the reports of its interest in the club.
"An unbridled bull"
There are some similarities between Red Bull and Torino. The club's symbol and shield is an unbridled bull, the traditional symbol of the city of Turin, from which the club's nickname "Il Toro" comes. Red Bull also has two bulls in its company logo. Torino has a historic rivalry with local rivals Juventus, the most successful team in Italian soccer.
Since the start of the season, the club has been coached by Paolo Vanoli, who led Venezia back to Serie A last season after two years. Lazaro from Graz has been under contract with Torino since 2022. The club is ninth in the table with 14 points.
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