Fight against hate speech
X: freedom of speech and security must coexist
Elon Musk's Twitter successor X has found new managers to make the platform safer for users and companies. As Head of Safety, Kylie McRoberts will deal with the problem of hate speech and other extremist content. In addition, Yale Cohen will make the service more attractive for companies, as X announced on Tuesday. Cohen comes from the advertising industry.
Hate speech is also a business problem for X. The service relies on advertising revenue - and companies do not want their brands to appear alongside posts with incitements to violence or anti-Semitic slogans, for example. Since Musk took over Twitter in the fall of 2022, advertising revenue has halved. The tech billionaire promised radical freedom of speech at X within the bounds of what is permitted by law. He is focusing on severely restricting the distribution of posts with problematic content instead of removing them. Two safety officers have already left since the takeover.
A few months ago, online researchers demonstrated how advertising from well-known brands can appear alongside anti-Semitic posts. Musk countered that the examples were artificially constructed and did not correspond to everyday use. Several major advertising clients have since cut back their spending on X or have stopped using it altogether. The head of X, Linda Yaccarino, who was appointed by Musk, is trying to convince them that the platform offers a safe environment for their brands.
Musk meanwhile berated renegade advertisers savagely at an appearance a few months ago, claiming that they would be to blame if X were to fail. Musk, who is politically aligned with the American right, attacked the Disney Group and its boss Bob Iger particularly fiercely.
The X owner himself caused a scandal when he described a post with an anti-Semitic conspiracy theory as "actual truth". Musk later spoke of a mistake and misunderstanding and apologized. X emphasized on Tuesday that freedom of speech and safety must coexist on the service.
Kommentare
Willkommen in unserer Community! Eingehende Beiträge werden geprüft und anschließend veröffentlicht. Bitte achten Sie auf Einhaltung unserer Netiquette und AGB. Für ausführliche Diskussionen steht Ihnen ebenso das krone.at-Forum zur Verfügung. Hier können Sie das Community-Team via unserer Melde- und Abhilfestelle kontaktieren.
User-Beiträge geben nicht notwendigerweise die Meinung des Betreibers/der Redaktion bzw. von Krone Multimedia (KMM) wieder. In diesem Sinne distanziert sich die Redaktion/der Betreiber von den Inhalten in diesem Diskussionsforum. KMM behält sich insbesondere vor, gegen geltendes Recht verstoßende, den guten Sitten oder der Netiquette widersprechende bzw. dem Ansehen von KMM zuwiderlaufende Beiträge zu löschen, diesbezüglichen Schadenersatz gegenüber dem betreffenden User geltend zu machen, die Nutzer-Daten zu Zwecken der Rechtsverfolgung zu verwenden und strafrechtlich relevante Beiträge zur Anzeige zu bringen (siehe auch AGB). Hier können Sie das Community-Team via unserer Melde- und Abhilfestelle kontaktieren.