Toned and fit
Irina Shayk showed new activewear fashion from H&M
This summer, H&M Move presents a versatile activewear collection tailored to the stylish and active Parisian lifestyle.
From yoga classes in the Jardin du Luxembourg to beach volleyball matches near the Eiffel Tower and fashion strolls through Le Marais, the H&M Move collection keeps you chic and comfortable.
The campaign, presented by top model Irina Shayk, emphasizes the fusion of fashion and sport, according to a press release from H&M.
Real all-rounder
Irina Shayk was the perfect choice for campaign photos. After all, she is a real all-rounder when it comes to sport and does sports such as boxing, yoga, Pilates, weight training, hiking and running. You can see that in her perfect six-pack stomach!
The collection includes black leggings for ultimate comfort, including skinny biker shorts, chic capri pants and long leggings. Made with SoftMove™ technology, the pieces offer a soft, brushed finish, seamless cuffs and feel like a second skin.
"Comfort, style and performance - all in one activewear set. The capsule collection was designed with Paris in mind, but perfect for any person who wants to be active in style - no matter how you move, no matter where you go," said Marie Fredros, Head of Design at H&M Move.
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