"Okay, Boomer!"
The legacy of the generation before and before last
Around 1.95 million people in Austria are between 60 and 78 years old and therefore belong to the so-called baby boomer generation. Krone+ takes a closer look at this cohort: who are the boomers, what makes them tick and what legacy will they leave to their children and grandchildren?
The year is 1963: the average annual income in Austria is 30,000 to 40,000 schillings, the equivalent of 2200 to 2900 euros. A detached house in an urban environment costs between 100,000 and 200,000 schillings, and the VW Beetle is the most popular car model. The ÖVP and SPÖ formed a grand coalition, and our skiers dominated the international competitions. But 1963 was also the year with the highest birth rate: 134,809 babies were born, an average of 2.82 per woman - a record. The babies from back then celebrated their sixties last year.
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