Especially among boys
kronehit is the most listened to radio station
kronehit reaches significantly more listeners than before. This is shown by the second radio test of the year. Around 930,000 people in Austria listen to kronehit on weekdays, with an average age of 34.
At the beginning 20 years ago, around 320,000 Austrians were reached daily. "The media world and media use looked very different back then - social media was in its infancy, music streaming, smartphones and smart speakers had not yet been invented or were not yet available," says a statement from the radio team.
Digital broadcasting methods
The media world has developed and changed rapidly since then. The kronehit program has been adapted time and again, and four new DAB+ stations were launched in June. This means that the radio programs are transmitted using digital transmission methods. "I am very confident that we will continue our success story and lead our fleet of stations into a positive future," says Managing Director Mario Frühauf.
The current radio test not only confirms our number one position as the largest private radio station in Austria, but above all shows our strength and stability, also in comparison to the ORF programs.
Programmchef Georg Spatt
"The current radio test not only confirms our number one position as the largest private radio station in Austria, but above all shows our strength and stability, also in comparison to the ORF programs. This makes us very happy as a team and also makes me a little proud as a coach," adds Program Director Georg Spatt.
kronehit recorded 12.5 million listening hours in the first half of the year and has a nationwide broadcasting license. The first federal states were Vienna and Lower Austria on June 28, 2001. People throughout Austria are surveyed online and by telephone for the radio test.
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