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Gastronomy and tourism: where it works, where it doesn’t

Vienna attracts millions of visitors from all over the world every year. Tourism contributes a total of 4 billion euros to the economy and therefore plays a significant role.(Bild: Krone KREATIV/Georg Hochmuth)

Vienna is booming like never before - the number of overnight stays in the capital is rising and rising and has already reached a record level. But the ceiling has not yet been reached. The pubs and restaurants are also among the major drivers of the economy. Business is tough, a lot depends on the location.

2024 was the most successful year for Vienna's city tourism since records began. The number of overnight stays reached a new record (see chart), net overnight revenue amounted to EUR 1.4 billion in the previous year - that is an increase of 12% compared to 2023 and an increase of 116% compared to 2014, according to the Vienna Tourist Board. According to calculations by Statistics Austria and WIFO, the added value of Viennese tourism amounted to 5.6 billion euros annually. But even more is possible, according to the Vienna Chamber of Commerce.