3.7 million views

Why a grandpa from Hitzendorf goes viral on TikTok

Grandpa and grandson" shoot the majority of their short videos at the dining table.(Bild: Christian Jauschowetz)

The white undershirt and black humor are his trademarks. Together with his grandson Matteo, Sepp Treitler records TikTok videos on the corner bench of an unassuming family home in Hitzendorf, which are clicked millions of times worldwide. A look behind the scenes of the well-coordinated team.

"Hey Grandpa, do you know what's funny about dementia?" asks a voice off-screen. "I don't know," replies the elderly gentleman in the white undershirt. "I can tell you the same joke every day and you laugh." The person behind the cheeky comment is Matteo Treitler, sitting opposite him on the corner bench is his grandpa Sepp - and the accompanying video on TikTok has a whopping 3.7 million views. But from the beginning: