"Half-hearted measure"

VAT reduction: Retailers praise, FPÖ criticizes

Nachrichten
14.01.2026 14:15

VAT on basic foodstuffs is falling to just under five percent. This was agreed by the government during its two-day closed-door meeting. While retailers are full of praise for this measure, the Freedom Party is voicing sharp criticism.

Which foods will become cheaper has yet to be decided. However, a number of foods have been named for which the tax is likely to be reduced.

These foods are to become cheaper:

  • Bread
  • Eggs
  • Milk
  • Butter
  • Pasta
  • Potatoes
  • Apples

Government praises itself
The government is pleased with the measure. After the Council of Ministers meeting, Vice Chancellor and SPÖ leader Andreas Babler pointed out that people had recently had financial problems even when buying basic foodstuffs towards the end of the month, as prices had skyrocketed.

Counter-financing through parcel delivery
Chancellor Christian Stocker (ÖVP) also believes that daily shopping has become a burden. The ÖVP leader was pleased that the counter-financing would benefit domestic trade through the parcel tax on deliveries from third countries such as China. Around 400 million has been set aside for the measure. The shopping basket will be adjusted accordingly.

Zitat Icon

Daily shopping has become a burden.

Bundeskanzler Christian Stocker (ÖVP)

Trade association welcomes measure
Themeasureis welcomed by the Trade Association (HV). "Our retailers will pass on the effects of this tax reduction 1:1 to our customers wherever possible," says HV Managing Director Rainer Will. "The decisive factor for us is that this tax reduction is really permanent and not just temporary."

Zitat Icon

Our retailers will pass on the effects of this tax reduction 1:1 to our customers wherever possible.

Rainer Will, Geschäftsführer des Handelsverbands

Meinl-Reisinger puts the stick in the window
Foreign Minister Beate Meinl-Reisinger (NEOS) saw solid counter-financing. She believes retailers are obliged to actually pass on the tax cut to customers. This would mean that the relief would be visible at the checkout every day. If retailers do not comply, there will be a response, as the powers of the competition authority have been massively strengthened.

Rewe CEO: "We guarantee it!"
Rewe Austria CEO Marcel Haraszti expressly welcomed the government's measure. "For years, we have been calling for a permanent reduction in VAT on food, because it brings noticeable and sustainable relief for people in their daily shopping." At the same time, he assured the "Krone" newspaper: "The Rewe Group's retail companies Billa, Billa Plus, Penny, and Adeg will pass on 100 percent of this to our customers, we guarantee it."

Zitat Icon

The Rewe Group's retail companies are passing on 100 percent of the VAT reduction to our customers.

Rewe-Österreich-Chef Marcel Haraszti

Kickl: "No noticeable relief"
Criticism rained down from FPÖ party leader Herbert Kickl, who spoke of a "half-hearted measure" that would "bring no noticeable relief." His party has been calling for a complete sales tax exemption for basic foodstuffs for years.

The value-added tax on basic foodstuffs will be reduced to just under five percent. This was ...
The value-added tax on basic foodstuffs will be reduced to just under five percent. This was agreed by the government during its two-day closed-door meeting. Criticism rained down from FPÖ party leader Herbert Kickl.(Bild: Krone KREATIV/stock.adobe.com APA)

FPÖ leader wants to cut funding for asylum seekers and NGOs
The proposed counter-financing would mean that those who benefit from the relief would be burdened again on the other side. Unsurprisingly, Kickl is considering cuts to asylum seekers and NGOs as a means of counter-financing.

Zitat Icon

This is a half-hearted measure that will not bring any noticeable relief.

FPÖ-Chef Herbert Kickl

Greens want to start counter-financing with the "super-rich" 
"If bread, butter, and flour really do end up becoming cheaper, that's good. But one thing must be clear: this plan is expensive," comments Green Party club chair Sigrid Maurer. She would like to see a different form of counter-financing that targets the super-rich. "But if everyone ends up paying more because the government is taking money from people elsewhere, then that is completely the wrong approach."

NGOs: Distinguishing between plant-based and animal-based foods
The NGOs foodwatch and WWF then address the question of which foods should be subject to a tax reduction. Plant-based foods should become cheaper, but a reduction for meat is viewed critically due to the poor climate balance of such products. Greenpeace expressed a similar view, calling for a complete sales tax exemption for plant-based foods. The proposed plastic tax is welcomed.

Chemical industry sees bureaucratic monster
The Austrian Chemical Industry Association (FCIO) takes a different view. The plastic tax is a "bureaucratic monster," according to FCIO chairman Ulrich Wieltsch. "In Austria, tens of billions of packages are put on the market every year. How are such quantities to be technically tested and documented for recyclability?"

For State Secretary for Finance Barbara Eibinger-Miedl (ÖVP), on the other hand, the reduction "provides sustainable relief in addition to our measures for cheaper electricity."

"More fairness in online trade"
Praise for the measure also came from Vienna Mayor Michael Ludwig (SPÖ), Volkshilfe, the Chamber of Labor (AK), the Trade Union Federation (ÖGB), and the GPA union. For its chairwoman Barbara Teiber, the planned levy on third-country packages will lead to "more fairness in online trade."

AK President Renate Anderl wants a thorough review of the measure. ÖGB Federal Managing Director Helene Schuberth is also calling for a powerful anti-inflation commission. Volkshilfe Director Erich Fenninger expressed similar views.

This article has been automatically translated,
read the original article here.

Loading...
00:00 / 00:00
Abspielen
Schließen
Aufklappen
kein Artikelbild
Loading...
Vorige 10 Sekunden
Zum Vorigen Wechseln
Abspielen
Zum Nächsten Wechseln
Nächste 10 Sekunden
00:00
00:00
1.0x Geschwindigkeit
Loading
Eingeloggt als 
Nicht der richtige User? Logout

Willkommen in unserer Community! Eingehende Beiträge werden geprüft und anschließend veröffentlicht. Bitte achten Sie auf Einhaltung unserer Netiquette und AGB. Für ausführliche Diskussionen steht Ihnen ebenso das krone.at-Forum zur Verfügung. Hier können Sie das Community-Team via unserer Melde- und Abhilfestelle kontaktieren.

User-Beiträge geben nicht notwendigerweise die Meinung des Betreibers/der Redaktion bzw. von Krone Multimedia (KMM) wieder. In diesem Sinne distanziert sich die Redaktion/der Betreiber von den Inhalten in diesem Diskussionsforum. KMM behält sich insbesondere vor, gegen geltendes Recht verstoßende, den guten Sitten oder der Netiquette widersprechende bzw. dem Ansehen von KMM zuwiderlaufende Beiträge zu löschen, diesbezüglichen Schadenersatz gegenüber dem betreffenden User geltend zu machen, die Nutzer-Daten zu Zwecken der Rechtsverfolgung zu verwenden und strafrechtlich relevante Beiträge zur Anzeige zu bringen (siehe auch AGB). Hier können Sie das Community-Team via unserer Melde- und Abhilfestelle kontaktieren.

Kostenlose Spiele
Vorteilswelt