Advent calendar door 24

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24.12.2024 05:06

Our last Advent calendar door hides Trachtenmode Strohmaier. And this time you can win a voucher worth 500 euros and get dressed. 

The year 2025 will be a special one for Alpe Adria Manufaktur Strohmaier in Weitensfeld in Gurktal. This is because the well-known traditional costume company is celebrating its 70th anniversary. "The traditional costume has become part of everyday life and has become an integral part of traditional festivals such as church days or meadow markets," says Max Strohmaier, who is the third generation to run the business founded by his grandparents in 1955.

Max Strohmaier
Max Strohmaier(Bild: Alpe Adria Manufaktur Strohmaier / Anja Koppitsch Photography)

Who will be a traditional costume couple?
And there are also some projects in the pipeline for the anniversary year. "In 2025, we'll be looking for the traditional costume couple again," reveals the Managing Director. "In addition, the Mondsee spring collection is already in the starting blocks. It's not just the classic dirndl that people like to buy at Strohmaier. 

Why do you want to win this voucher? Mail to:

"Skirts and dresses are also on trend, especially among younger people. These are often worn with lace blouses. And for men, it's jackets combined with jeans, for example."

This article has been automatically translated,
read the original article here.

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