Partnership ends
NBA concludes new TV deal worth billions
The North American professional basketball league NBA has signed a historic media deal worth billions. ESPN from Walt Disney, NBCUniversal from Comcast and Amazon secured the broadcasting rights for the next eleven years, as the league announced on Wednesday.
Kronen Zeitung als bevorzugte Google-Quelle hinzufügen The total volume of the deal amounts to 77 billion dollars (approx. 71 billion euros). The previous partner TNT Sports from Warner Bros. Discovery came away empty-handed despite a last-minute offer.
This marks the end of a four-decade partnership between the NBA and the media group after the coming season. A spokesperson for TNT Sports was initially unavailable for comment.
WNBA extends partnership
"Our new global media agreements with Disney, NBCUniversal and Amazon will maximize the reach and accessibility of NBA games for fans in the U.S. and around the world," said NBA President and CEO Adam Silver. "These partners will distribute our content across a variety of platforms and help transform the fan experience over the next decade." Around 75 regular-season games will be televised each season - significantly more than the current 15 games.
In a separate announcement, the Women's National Basketball Association (WNBA) announced the extension of its partnerships with Disney and Amazon and the signing of a new deal with NBCUniversal. The new media contracts underline the growing importance of streaming platforms in the sports rights market.
This article has been automatically translated,
read the original article here.
Da dieser Artikel älter als 18 Monate ist, ist zum jetzigen Zeitpunkt kein Kommentieren mehr möglich.
Wir laden Sie ein, bei einer aktuelleren themenrelevanten Story mitzudiskutieren: Themenübersicht.
Bei Fragen können Sie sich gern an das Community-Team per Mail an forum@krone.at wenden.